No. 005 · 2021 · School project, Hongik University, Seoul
Kumiho A night map for hidden places.
An app for finding hidden places at night, named after the nine-tailed fox of Korean folklore. By day the foxes sleep; at night the map opens and you diffuse a signal that spreads around you like a wave. Brief, sketches, brand, UI, prototype and deck.
- Made
- The brief · paper sketches · the fox mark · UI · a clickable prototype · the deck
- When
- October to December 2021
iThe idea
The brief asked for a feeling of exclusivity, a map, and the fox's trickery: some signals only reach those who have the network.
iiThe screens
Night and day, sending a signal, and the conversation that lasts until sunrise.
iiiOn paper first
Five sheets in October 2021, including a second concept left aside.
School project, Hongik University, Seoul, 2021.


